24 May 2023 - WorldDAB Automotive 2023 will once again bring together experts from across the broadcast and automotive sectors to share their vision for the opportunities and challenges presented by connected cars, and why DAB+ remains essential for radio's future.
“Keeping radio prominent” is the theme of this year’s event, which takes place in Paris at Maison de la Radio, the home of Radio France, on 15 June. The one-day conference is free to attend in-person or online, and is organised by WorldDAB, the global industry forum for DAB digital radio.
The essential industry event showcases the latest initiatives broadcasters and auto manufacturers are developing to enhance the radio listener's experience in the car and comes as new audience data shows that the majority of in-car listening in the United Kingdom is now via DAB (RAJAR/Ipsos/RSMB, survey period ending 2 April 2023. In-car listening: DAB 50.6%, AM/FM 43.1%, website/apps 6.1%.).
Keynote speakers include Sibyle Veil, CEO of Radio France, and Jean Philip De Tender, Deputy Director General, Director of Media of the EBU, while Jean-Francois Labal, Head of Digital Partnerships, Renault will explore its new hybrid radio partnership with Radioplayer.
WorldDAB President, Patrick Hannon will give a global overview on the latest trends and initiatives from the in-car audio experience and the growth of DAB+ digital radio around the world.
Alongside this, the results of significant new qualitative research into the in-car digital radio experience will be unveiled.
WorldDAB has commissioned a major study to understand the listener's experience of using radio in the car, and the findings will be revealed by Megan Lazovick, Vice President of Edison Research.
WorldDAB Automotive 2023 will offer a truly global perspective, with April Carty-Sipp, Executive Vice President of Industry Affairs from the US National Association of Broadcasters, in conversation with WorldDAB Vice-President Jacqueline Bierhorst. Meanwhile Caroline Beasley, CEO of Beasley Media Group in the United States, will join an expert panel chaired by Joe D’Angelo, Senior Vice President, Broadcast Radio, Xperi, to explore the timely new insights offered by connected cars into audience behaviours, and how DAB+ is becoming the foundational source of radio listening in Europe.
For in-person delegates, the event will be preceded by an informal networking drinks reception the evening before, at ‘RADIOEAT – The Terrace’.
WorldDAB Automotive is hosted in Paris this year, against a backdrop of the rapid expansion of DAB in France. By the end of 2023, DAB+ will have reached well over 50% of the French population, key autoroutes will have coverage, and the first large-scale national marketing campaign will commence. To register, visit the WorldDAB website.
Info: www.worlddab.org
Notes: Press Release - WorldDAB - 24 May 2023