Lawo, a global leader in broadcast and media technology, is delighted to announce the promotion of Oliver Parker to Head of Global Sales, effective immediately. In his new role, Parker will be responsible for meeting global revenue targets and overseeing the sales management team.
This strategic appointment follows Jamie Dunn’s transition to his expanded responsibilities as Vorstand and Deputy CEO in June 2024, which now allows him to concentrate on his executive leadership and strategic responsibilities.
Since joining Lawo in 2023 as Head of Sales, Enterprise and SaaS, Parker has established himself as an accomplished sales leader with a stellar record of driving high revenue growth for disruptive technology. Prior to joining Lawo, he held key leadership positions at Blackbird plc, including Chief Commercial
Officer and Vice President of Commercial, International, where he played a pivotal role in achieving record revenues and driving strategic growth. His earlier career includes positions at ChyronHego, BSkyB, and Mama Productions, where he gained extensive experience in sales, product management, and technology solutions.
Parker brings a dynamic, strategic approach to achieving business goals, with extensive experience in formulating and executing plans that both accelerate growth in established markets and open new opportunities through innovative go-to-market strategies. His technical background enables him to clearly articulate the value proposition of Lawo’s products and services, creating strong connections with customers and partners. Passionate about leading by example, he is committed to empowering his teams to deliver their best work.
Reflecting on his promotion, Parker remarked, “I am excited to lead Lawo’s global sales team. My career has been built on driving growth through strategic innovation and a deep understanding of technology’s role in shaping market value. I look forward to leveraging my experience to not only exceed our revenue objectives but also to foster an environment where every team member is empowered to excel.”
Jamie Dunn, Deputy CEO, added, “Oliver’s leadership, strategic vision, and technical insight make him the ideal choice to steer our global sales efforts.
His comprehensive approach to market expansion will be instrumental in delivering on Lawo’s growth objectives.”
Info: www.lawo.com & Telmaco SA *
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Notes: Press Release | LAWO | Rastatt, 12th February 2025
