HTTV deploys interactive TV services in the Middle East HTTV will participate at CABSAT Dubai 2010! ( 02.03.2010 | 11:23:38 ) Press Release ETISALAT has chosen Selevision and HTTV to supply a set of interactive TV Services for its E-Vision cable TV network, including an EPG and an innovative Audience measurement system. HTTV, a leading solution provider for interactive digital TV and Selevision, a leading EMEA broadcast and IPTV system integrator, have been selected by Etisalat to deploy a set of advanced interactive services on  E-Vision, the cable TV arm of Etisalat and the leading cable TV provider in the region: EPG (electronic program guide), messaging service and an innovative digital audience measurement solution. HTTV will also be providing several data casting solutions “Primestream” to broadcast the applications on the network. Based on OpenTV middleware technology, the services provided by HTTV will allow the E-Vision subscribers to accesses program information and services from their set top Box with their remote control. EPG: Based on OpenTV middleware technology, the EPG Electronic program guide will display 7 days of program information for over 200 TV channels. Subscribers will be able to create favorite lists of channels. Messaging: a direct marketing application which enables the operator to send targeted messages via TV to individual or groups of subscribers. DAM: The Digital Audience measurement application allows the operator to receive detailed audience information. This revolutionary measurement system monitors detailed user TV consumption and is the first step towards an efficient targeted advertising solution based on user profile. Primestream: competitive data casting solution to broadcast Data for iTV application, EIT data for EPG, etc…. HTTV’s solution is robust, versatile and has deployed on several OpenTV operators: NTV+, Digiturk, ERT, etc… Jean-Christophe Sales and Marketing Director of HTTV declares: “The services launched on E-Vision illustrates HTTV’s capacity to provide end-to-end solutions to DTV operators: Set Top Boxes User interface application, head end equipment to stream EPG data and back office database to consolidate marketing/audience information.  It also illustrates the successful cooperation with Selevision, a leading broadcast industry player in the middle-east”. With over 4 million set top box and 10 networks now using EPG solutions , HTTV has became a international leading solution provider for TV services. During CABSAT, HTTV will demonstrate several innovative TV services including an innovative Interactive video mosaic solution. About Selevision Established in 2000, Selevision is one of the leading innovative companies in the STB’s Middleware and Interactive TV technologies. Whether it is a Telco, TV channel, pay TV network, or STB manufacturer, Selevision enables its customers to take full advantage of the technological convergence of the PC, telecommunication and media industries through an advanced hybrid platform optimizing combined broadcast and broadband services. Its unique interface design and innovative services reduce cost of customer acquisition, highly improve retention and create new revenue streams that improve ARPU and change the way viewers watch TV from traditional to personalized way. About httv France based HTTV is a leading technology and solution provider for interactive digital TV. httv provides to broadcast, IPTV and hybrid operators a large range of innovative interactive TV services (EPG, PPV/NVOD, VOD with recommendation engine, Video Mosaic, News services, audience measurement/profiling…) and  a selection of specialized head-end equipments (Data streamers, EIT Generator, Mosaic builders, Push-VOD,…).  Customers includes most of the major DTV operators: CanalSat, SKY,NC, UPC, Digiturk, Etisalat, D2h, Canal Digitaal, Reliance, NTV+, etc.